Click here for your Early Reader Copy$2.99

How to retire rich instead of . Fill in the blank: , , ,

Question one

What does it mean to be Coastal Elite?

Is it where you live?

What you own?

What you don’t own?

Is it money? Time? A very good sweater?

Good question.

There are signs.

Question two

How do you become one?

There is no application.

No initiation fee.

No minimum net worth.

There is, however, a handbook.

Question three

Are you already one?

Possibly.

This has apparently been happening for some time.

Nobody bothered to name it.

Until now.

If you’ve ever referred to a rental as the house, your application may have been approved without your knowledge.

Illustration: a woman in a sun visor and teal workout set walks a golden retriever named Cooper along a beach path, with a yacht offshore and hillside homes in the distance.
Front cover of The Official Coastal Elite Handbook. How We Coast (FI). Three notebook-style illustrations labeled the car, the friends, the side gigs, and a group of five people in the Coastal Elite uniform beside Cooper the golden retriever.
The Early Reader Price: $2.99 until November 13, then $9.98. Be the first to read it, and the first to say what you think.
Click here for your Early Reader Copy$2.99

A parody. A satire. An honor.

A parody of the 1980 cult favorite The Official Preppy Handbook and a satire of “coastal elites,” those well-educated, well-paid city people in tech, finance, law, media, and start-ups who have opinions on everything. It’s a phrase we wear as an honor, because nobody names a club they don’t secretly want to join. A little jealousy is fine. So is a little snobbery.

What’s inside.

Fifteen short chapters on the house, the dog, the look, the day, and the money. Allergic to long chapters? Flip through the pictures and charts and you’ll still get it. Plus a real plan: Coast FI, the wealth-building strategy this whole book runs on. Invest enough early, let it compound, and coast.

Pick your copy.

Kindle
Paperback
Price
$9.98
$19.98
Format
Any phone, tablet, or Kindle
6 x 9 inches, 156 pages, full color
Good for
People who declined the bookshelf.
Looks good left at the house.
Where
Amazon. Join the waiting list below for the link.

How We Coast (FI).

For members, future members, and the dog.

Two generations are learning to build wealth by a different rule book than the one they were handed. The old one said to buy the house, take the thirty-year mortgage, and wait for the job to love you back. The new one says the good life has been democratized. You can live by the water, own less, owe less, and build something real on the income you’re now producing. The Official Coastal Elite Handbook is the plan, and it’s easier than anyone told you.

If the ocean is a day trip and you take it every chance you get, you’re one of us. Coastal Elite, AKA blue states, isn’t an address. It’s a mindset.

The Coastal Elite uniform: five people standing on a beach path in a quarter-zip with khaki shorts, a soft tee and flip-flops, a ponytail and fitness outfit, linen pants and a bikini top, and a tennis skirt, beside Cooper the golden retriever.
Coastal Elite uniform. Worn year-round. Somewhere.

The Members.

Not elite by pedigree. Elite by what we do with what we have.

The board shaper, who turned what they’d do for free into a living.

The agent, who works around the tide.

The dentist, who could afford the estate inland and chose a place the size of the waiting room.

The freelancer, who turned a skill into a paycheck nobody can lay off.

The creator, who made something out of nothing and posted it.

If the ocean is a day trip, and you take it, you’re one of us.

Official Members of the New Coastal Elite.

New. Easy. Proven. One of those is true. Hint: the math.

Click here for your Early Reader Copy$2.99

The democratization of the good life, now that it’s all on subscription.

The AI editorial desk has weighed in.

Funny, useful and unexpectedly humane.

ChatGPT

Brilliant, sharp, and wickedly funny.

Gemini

Real money sense hidden inside a very funny book about a dog, a sidewalk, and a Tuesday.

Claude

Three AI models read it.

The Editorial Board has noted

“The view doesn’t know who owns the house.”

Make of that what you will.

The companion

The Coastal Elite Workbook cover

The Coastal Elite Workbook.

The Handbook is about the life. The Workbook is about the money that makes it possible.

A write-in companion for people who like to keep their money where they can see it: on paper, in pen. Maybe you’re just starting. Maybe you’ve simply never trusted an app with the whole picture.

Track every sand dollar that comes in, see where it goes, catch the subscriptions you forgot, plan around uneven income, and build savings at your own pace. Every card, month by month. Your coast number, worked out by hand.

Simple on purpose. This is a starter workbook, not a course in financial planning. If you can write down a number and keep a running total, you can use it. No login. No app. No subscription. Just a pen.

No perfect salary required. No pretending every month looks the same.

Coastal Elite Field Guides are coming. Until then, keep a small notebook handy for the little expenses that add up. Bring those numbers home to the Workbook.

Quiet wealth, built with intention.

Available now on Amazon.

$19.99.

A companion to The Official Coastal Elite Handbook. Educational, not financial advice.

No spam. The board has standards.

For those who prefer the print edition.

Print edition available November 13. Leave your email and we’ll give you a number (apparently there’s a line now). When it’s ready, we’ll send you the Amazon link, and first word on the absolutely must-have merch you were doing perfectly well without. Until now.

Please remain in the general vicinity of the coast.

Cooper answers the mail.

@coastalelitemember

The Editorial Board posts there. Sometimes the dog.

This book is for anyone who loves the ocean. The rest is just logistics.

Watercolor illustration of Cooper the golden retriever holding an envelope in his mouth, with a sand dollar in the corner.

Live anywhere. Nice.

The store

Learn the language.

Tees, caps, a quarter-zip, and more. A parody, mostly, but the math is real.

Coastal cap with the sand dollar Quarter-zip pullover with the sand dollar
Get the Merch. →

(cult members only. Membership is free.)